Thought leadership

What the West can learn from China’s live commerce successMike Wade, Jialu Shan, MIT Sloan Management Review (2021)

Why some retails are thriving amid disruptionMark Greeven, Howard Yu, Jialu Shan, MIT Sloan Management Review (2020)

The story of a billion-dollar fashion retailer refusing to have its wings clippedMark Greeven in collaboration with Alibaba Cloud, IMD Tomorrow’s Challenges (2020)

How China is revolutionising e-commerce with an injection of entertainmentMike Wade and Jialu Shan, IMD Tomorrow’s Challenges (2020)

Lost in Russia: How the owners of TikTok are changing the rulesMark Greeven and Mike Wade, World Economic Forum (2020)

The new Chinese giants aiming to unseat Alibaba and TencentMark Greeven and Mike Wade, IMD Tomorrow’s Challenges (2020)

In the field with Spice WorldWinter Nie and Yunfei Feng, IMD Tomorrow’s Challenges (2019)

From Singles Day to WeChat’s Red EnvelopesWinter Nie and Yunfei Feng, IMD Tomorrow’s Challenges (2019)

PDD: e-commerce for the underservedWinter Nie and Yunfei Feng, IMD Tomorrow’s Challenges (2019)

TikTok: the world’s most valuable startup that you’ve never heard ofMike Wade and Jialu Shan, IMD Tomorrow’s Challenges (2019)

Haidilao: Selling hotpot or selling service?Winter Nie, IMD Case Study (2018)

How China is rebooting retailMike Wade and Jialu Shan, IMD Tomorrow’s Challenges (2018)